Come watch the recording of this live masterclass with Joan Garry and marketing expert Dan Osheyack, who discuss mission, vision, and taglines, and then analyze the statements of six Lab members’ organizations in real time.

Live Masterclass: Narrative

We all want our nonprofits to resonate with a growing audience, and there’s no better way to attract people than through great stories. But how do you tell your stories the right way? Our special guest, Justin Kownacki, is going to teach us how to do just that.

Course: Narrative

What does every key ambassador need, from the person who answers the phone to the board chair? A story that ignites its audience! Here’s how you can easily implement a culture of storytelling.

Quick Win: Narrative, People

An “elevator pitch” is how you answer the question, “So what does your nonprofit do?” Done right, it’s an invitation to learn more and do more and an amazing opportunity. But most of us screw it up.

Course: Narrative